Precificação criativa: cobre justo, viva melhor

Ganhe dinheiro sem se sabotar — e sem cobrar menos do que seu trabalho vale

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Cobrar só material e esquecer o tempo gera cansaço, frustração e prejuízo.

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Cobre custos visíveis, tempo de produção, margem real e reinveste no negócio.

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Some materiais, indiretos (luz, aluguel) e defina o valor da sua hora.

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Margem de 30% a 100% depende de exclusividade e valor percebido.

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Uma bolsa de tecido com tudo calculado pode sair a R$ 88, não R$ 20!

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Crie faixas de preço: produto de entrada, estrela e sob encomenda.

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[{"selector":"#anim-6808f0b3-ab8d-4d67-954a-e300b536ad54","keyframes":{"transform":["translate3d(115.09433%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-14d3dd04-1f39-4729-9cec-eb2678944e8d","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-80f9bd74-d5bc-4e9b-9b25-4bf4c1299374","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-227d5fb2-f491-4dec-9128-0eb00c70e5ac","keyframes":{"transform":["translate3d(-159.2593%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4edccc49-f6bc-41a2-9737-7bbca40469e6","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a60a52f4-2e8b-4a72-8171-fb081db013f2","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Revise seus preços com o método RedeNatos em redenatos.com.br Leia mais

Ganhe dinheiro sem se sabotar — e sem cobrar menos do que seu trabalho vale

Como precificar de forma justa e sustentável no seu negócio criativo

Cobrar só material e esquecer o tempo gera cansaço, frustração e prejuízo.

Por que muitos cobram errado?

Cobre custos visíveis, tempo de produção, margem real e reinveste no negócio.

O que é preço sustentável ?

Some materiais, indiretos (luz, aluguel) e defina o valor da sua hora.

Passo 1: calcule custos

Margem de 30% a 100% depende de exclusividade e valor percebido.

Passo 2: aplique margem

Uma bolsa de tecido com tudo calculado pode sair a R$ 88, não R$ 20!

Exemplo prático

Crie faixas de preço: produto de entrada, estrela e sob encomenda.

Dica bônus